What if I told you the secret to being successful in business was this: never go into business to make money.

At first glance, “never go into business to make money” sounds like it could be the worst business advice ever, right?

But here’s the sad mistake many people make that not only leaves them exhausted and hating life, but completely broke too. They say to themselves, “I’m just going to start this side business so I can make enough money to quit my day job and then do what I REALLY want to do…”

Or “I’m starting this business to generate some passive income so I can finally follow my real passion.”

No, no, no, no, nooooooooooo! Never, ever start any business just to make money.

Why? Because you’ll be absolutely miserable. And you’ll rarely, if ever, make the kind of money you hoped for.

If you do happen to generate some financial success with this approach, at some point you’ll have a major meltdown. Whether it’s a crisis of spirit, family, health or your integrity, it’ll happen. You’ll realize (perhaps too late) that no amount of money in the world is worth the sacrifice of that which simply can not be bought: your happiness.